Capitalization

Observe the following capitalization rules for all training, support, and help content.

Title case rules

Use title case for:
  • Specific courses of study, for example, Introductory Accounting.

    Disciplines are not capitalized unless another standard rule requires it. For example, developmental mathematics would be lowercase and Spanish would be capitalized because it is a proper noun.

  • Names of publications, blogs, books, and whitepapers, for example, WebAssign Instructor Quick Start Guide
  • Titles of help articles (usually rendered as pages)
  • The title and h1 elements in web pages (these two elements should typically be the same)
  • Proper nouns
  • Product and service names
  • Titles of people, for example, Vice President or Director of Marketing
  1. Capitalize the first letter of each word, except for:
    • Conjunctions (and, or, but, nor, yet, so)
    • Articles (a, an, the)
    • Prepositions with three or fewer letters (on, to, in, up, of, for)

    Per this rule, do capitalize the following words:

    • is and other forms of be
    • adverbs, including very and too
    • this, that, and its
  2. Always capitalize the first and last words of a title, even if they would otherwise be lowercase.
  3. Capitalize the word after a hyphen if it would be capitalized without the hyphen.

Examples

Title Rules
Achieving Excellence in the Classroom Through Technology 1
The Teaching Tool You're Looking For 1, 2
Self-Paced Training for MindTap 1, 3
This Is All There Is 1

Sentence case rules

Use sentence case for body copy and section headings within an article.

  1. Capitalize only the first word of the sentence, heading, or title.
  2. Use lowercase for everything else except where title case applies, such as proper nouns.

All uppercase

Avoid all uppercase (all caps) in copy. It can be difficult to read and connotes yelling.

As a visual design decision, some UI elements might be displayed in all uppercase letters. This should be done as part of the formatting (for example, as a CSS rule) and does not change the rules described here. The source text should be provided using either title or sentence case, as appropriate.

User interface elements

When referencing UI elements in documentation, match the capitalization of the UI, for example, click File > Open.

If the UI capitalization is incorrect:

  • Discuss with UX and TPM or open a bug.
  • It is allowable to substitute title case in the documentation for UI affordances that are displayed in all capital letters or all lowercase letters, if doing so does not result in confusion for the user.